论文标题
英国中小型企业之间数字化和采用大数据和分析的趋势:分析和从53个中小型企业的案例研究中获取的经验教训
Trends of digitalization and adoption of big data & analytics among UK SMEs: Analysis and lessons drawn from a case study of 53 SMEs
论文作者
论文摘要
中小型企业(SME)现在以在线交易,社交媒体营销以及相关客户互动,在线产品或服务评论和反馈,临床诊断,物联网(IoT)传感器(IoT)传感器以及生产过程中的空前率生成数字数据。如果将所有这些形式的数据形式放入适当的数据价值链中,则可以将其转换为货币价值。这需要技能和IT投资才能为企业带来长期利益。但是,由于资源有限和获得财务的限制,这种支出超出了大多数中小企业的能力。本文介绍了从53个英国中小企业的案例研究中学到的经验教训,主要来自英格兰西部地区,这是一项为期3年的ERDF项目,大数据走廊的一部分,在大数据管理,分析和相关IT问题的领域。根据我们的研究的样本公司,本文介绍了包括数字技术趋势,英国中小企业面临的挑战以及其在数据分析和大数据中采用的状态的几种观点。
Small and Medium Enterprises (SMEs) now generate digital data at an unprecedented rate from online transactions, social media marketing and associated customer interactions, online product or service reviews and feedback, clinical diagnosis, Internet of Things (IoT) sensors, and production processes. All these forms of data can be transformed into monetary value if put into a proper data value chain. This requires both skills and IT investments for the long-term benefit of businesses. However, such spending is beyond the capacity of most SMEs due to their limited resources and restricted access to finances. This paper presents lessons learned from a case study of 53 UK SMEs, mostly from the West Midlands region of England, supported as part of a 3-year ERDF project, Big Data Corridor, in the areas of big data management, analytics and related IT issues. Based on our study's sample companies, several perspectives including the digital technology trends, challenges facing the UK SMEs, and the state of their adoption in data analytics and big data, are presented in the paper.