论文标题

业务技术对电子商务策略成功的影响:中小企业的观点

Impact of Business technologies on the success of Ecommerce Strategies: SMEs Perspective

论文作者

Almtiri, Z. H. A, Miah, S. J.

论文摘要

该研究的主要任务是检查技术实施与电子商务成功之间的隶属关系。必须研究这种重要的关系,直接影响互联网技术的快速增长,电子服务的新维度以及创新的措施,这些措施是电子商务运营的必要因素。尽管大多数沙特阿拉伯零售商都意识到技术进步,但现有的研究揭示了一些挑战,这些挑战阻碍了电子商务策略的采用,包括安装和培训成本。电子商务的优势在最近的研究中经常显示。 Internet Technologies Development缩小了传统贸易和在线业务基础之间的差异,而其他传统市场转向在线平台。沙特阿拉伯社区被认为是推进基于技术的计划,尤其是电子商务的潜在枢纽。

The primary task of the study is to inspect the affiliation between the implementation of technology and e-commerce success. It is imperative to study such an important relationship that directly impacts the rapid growth of Internet technology, new dimensions of e-services, and innovative measures that are necessary factors for electronic commerce operations. Despite most Saudi Arabia retailers being aware of technological advancements, existing research reveals several challenges that hinder the adoption of e-commerce strategies, including the cost of installation and training. The advantages of e-commerce are frequently shown in recent studies. Internet technologies development has narrowed the difference between traditional trade and online business grounds, with additional traditional markets moving to online platforms. The Saudi Arabia community has been recognized as a potential hub for advancing technology-based programs, particularly e-commerce.

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