论文标题

用户参与移动健康应用程序

User Engagement in Mobile Health Applications

论文作者

Olaniyi, Babaniyi Yusuf, del Río, Ana Fernández, Periáñez, África, Bellhouse, Lauren

论文摘要

移动健康应用程序正在通过提高沟通,效率和服务质量来彻底改变医疗保健生态系统。在低收入和中等收入的国家,它们在有关患者和医疗保健工作者的健康成果和行为的信息中也发挥了独特的作用,同时提供了一个合适的渠道来提供个性化和集体的政策干预措施。我们提出了一个框架,以研究用户与移动健康的参与度,重点关注旨在在资源贫乏的环境中支持它们的医疗保健工人和数字健康应用程序。这些应用程序产生的行为日志可以转换为表征每个用户活动的每日时间序列。我们使用概率和生存分析来建立多种有意义的参与度的个性化度量,这些措施可以定制适合每个卫生工作者特定需求的内容和数字干预措施。特别注意检测流失的问题,被理解为完全脱离接触的标志。我们讨论了我们在安全交付应用程序的印度和埃塞俄比亚用户中的应用,这是一种熟练的亲生服务人的能力建设工具。这项工作代表了对移动健康应用程序中用户参与度的全面表征的重要一步,这可以显着增强卫生工作者的能力并最终挽救生命。

Mobile health apps are revolutionizing the healthcare ecosystem by improving communication, efficiency, and quality of service. In low- and middle-income countries, they also play a unique role as a source of information about health outcomes and behaviors of patients and healthcare workers, while providing a suitable channel to deliver both personalized and collective policy interventions. We propose a framework to study user engagement with mobile health, focusing on healthcare workers and digital health apps designed to support them in resource-poor settings. The behavioral logs produced by these apps can be transformed into daily time series characterizing each user's activity. We use probabilistic and survival analysis to build multiple personalized measures of meaningful engagement, which could serve to tailor content and digital interventions suiting each health worker's specific needs. Special attention is given to the problem of detecting churn, understood as a marker of complete disengagement. We discuss the application of our methods to the Indian and Ethiopian users of the Safe Delivery App, a capacity-building tool for skilled birth attendants. This work represents an important step towards a full characterization of user engagement in mobile health applications, which can significantly enhance the abilities of health workers and, ultimately, save lives.

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