论文标题
可持续发展目标是大型英国公司Twitter讨论的统一叙事
Sustainable Development Goals as unifying narratives in large UK firms' Twitter discussions
论文作者
论文摘要
为了在全球实现可持续发展，联合国为2030年建立了17个可持续发展目标（SDG），以达到人类。社会参与了挑战，公司发挥了至关重要的作用。因此，一个关键问题是公司在多大程度上与可持续发展目标互动。绘制公司贡献的努力主要集中于基于有限的样本和非实时数据的分析公司的报告。我们提出了一种新型的跨学科方法，基于分析在线社交网络（Twitter）中使用统计物理学复杂的网络方法的大数据。通过这样做，我们提供了企业与可持续发展目标的互动的全面而几乎实时的图片。结果表明：1）SDG主题在英国主要公司之间进行对话； 2）社会维度主要是； 3）对不同可持续发展目标主题的关注取决于社区和部门公司属于； 4）与一般挑战相比，利益相关者的参与与全球挑战有关； 5）大型英国公司和利益相关者的行为通常与意大利的公司不同。本文提供了与公司，政策制定者和管理教育有关的理论贡献和实际意义。最重要的是，它提供了一种新颖的工具和一组关键字，以监视私营部门对2030年议程实施的影响。
To achieve sustainable development worldwide, the United Nations set 17 Sustainable Development Goals (SDGs) for humanity to reach by 2030. Society is involved in the challenge, with firms playing a crucial role. Thus, a key question is to what extent firms engage with the SDGs. Efforts to map firms' contributions have mainly focused on analysing companies' reports based on limited samples and non-real-time data. We present a novel interdisciplinary approach based on analysing big data from an online social network (Twitter) with complex network methods from statistical physics. By doing so, we provide a comprehensive and nearly real-time picture of firms' engagement with SDGs. Results show that: 1) SDGs themes tie conversations among major UK firms together; 2) the social dimension is predominant; 3) the attention to different SDGs themes varies depending on the community and sector firms belong to; 4) stakeholder engagement is higher on posts related to global challenges compared to general ones; 5) large UK companies and stakeholders generally behave differently from Italian ones. This paper provides theoretical contributions and practical implications relevant to firms, policymakers and management education. Most importantly, it provides a novel tool and a set of keywords to monitor the influence of the private sector on the implementation of the 2030 Agenda.
